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Search results: 5
  • The Strategy and Tactics of Pricing: A Guide to Growing More Profitably

    The Strategy and Tactics of Pricing: A Guide to Growing More Profitably

    by Thomas T. Nagle • Georg Müller

    The Strategy and Tactics of Pricing explains how to manage markets strategically and how to grow more profitably. Rather than calculating prices to cover costs or achieve sales goals, students will learn to make strategic pricing decisions that proactively manage customer perceptions of value, motiv... More

    Language: ENG
    Hakimiliki: 2018
  • The Strategy and Tactics of Pricing: New International Edition

    The Strategy and Tactics of Pricing: New International Edition

    by Thomas T. Nagle • John Hogan • Joseph Zale

    For undergraduate introduction to Market Pricing courses. A comprehensive and practical, step-by-step guide to pricing analysis and strategy development. The Strategy and Tactics of Pricing shows readers how to manage markets strategically—rather than simply calculate pricing based on product and pr... More

    Language: ENG
    Hakimiliki: 2016
  • Note on Reimbursement of Health Care Providers: Case-Based, Per Diem, and Capitation Payments

    Note on Reimbursement of Health Care Providers: Case-Based, Per Diem, and Capitation Payments

    by Regina E. Herzlinger • Thomas T. Nagle

    Explains how managed care organizations use capitation as a payment method for providers.... More

    Language: ENG
    Hakimiliki: 1994
  • Note on Reimbursement of Health Care Providers: Case-Based and Capitation Payment

    Note on Reimbursement of Health Care Providers: Case-Based and Capitation Payment

    by Regina E. Herzlinger • Thomas T. Nagle

    Explains how managed care organizations use capitation as a payment method for providers.... More

    Language: ENG
    Hakimiliki: 1994
  • Class--or Mass? (HBR Case Study and Commentary)

    Class--or Mass? (HBR Case Study and Commentary)

    by Idalene F. Kesner • Oscar De La Renta • Thomas T. Nagle • Dan Schulman • Alexander L. Bolen • Rockney Walters • Dipak C. Jain

    HBR Case Study... More

    Language: ENG
    Hakimiliki: 2005
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