Easterby-Smith (management learning, Lancaster U. Management School, UK) et al. supply students and researchers with a textbook on management research methods that uses the metaphor of a tree to show how the research process unfolds from design to data and analysis to writing, and explains practical techniques for conducting research and the philosophies and assumptions behind them. This edition is in a full-color format; has more on qualitative analysis, especially the use of computer-assisted methods; updates exercises; and has more boxed examples and more on the companion website, which contains podcasts, online readings, a dataset and notes, and other resources. They have added icons for illustrating points and for orientation. Annotation ©2012 Book News, Inc. , Portland, OR (booknews. com)
- 2012 Mark Easterby-Smith, Richard Thorpe, Paul Jackson
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