Web 2.0 and the Emergence of Emergence
Web 2.0-the new set of technologies that has appeared over the past few years on the Internet-is not mere "hype," nor is it of interest only to e-tailers and other Internet companies. Rather, it is extremely relevant to all organizations that want to bring people together into communities that generate useful information and knowledge and solve problems effectively. But far too many organizations don't know where to start, or even what tools are available. In this chapter, Andrew McAfee provides an overview of what these new tools are and describes some of the resources and communities-blogs, Twitter, wikis, Delicious, and social networking among them-that have sprung up around them on the Internet. Using examples such as Wikipedia and Google, McAfee outlines the three trends that combine to yield new and powerful avenues for collaboration and interaction, and how they apply to "Enterprise 2.0"-the use of emergent social software platforms by organizations in pursuit of their business and strategy goals. This chapter was originally published as Chapter 3 of "Enterprise 2.0: New Collaborative Tools for Your Organization's Toughest Challenges."
- 2009 HBS Press
- Book Quality:
- Harvard Business Publishing
- Date of Addition:
- Business and Finance, Nonfiction,
- Usage Restrictions:
- This is a copyrighted book.
Choosing a Book Format
EPUB is the standard publishing format used by many e-book readers including iBooks, Easy Reader, VoiceDream Reader, etc. This is the most popular and widely used format.
DAISY format is used by GoRead, Read2Go and most Kurzweil devices.
Audio (MP3) format is used by audio only devices, such as iPod.
Braille format is used by Braille output devices.
DAISY Audio format works on DAISY compatible players such as Victor Reader Stream.
Accessible Word format can be unzipped and opened in any tool that supports .docx files.