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Search results: 3

  • Ice-Fili

    by Michael G. Rukstad • Sasha Mattu • Asya Petinova

    Designed as an overview of all aspects of the strategy process: industry analysis, positioning, dynamics and sustainability, and scope issues of corporate strategy, including vertical integration, horizontal diversification, and location issues. Ice-Fili is the largest ice cream producer in Russia i... More

    Language: ENG
    Copyright: 2003

  • Intel Corp.--1968-2003

    by David B. Yoffie • Ramon Casadesus-Masanell • Sasha Mattu

    Describes three stages in Intel's history: the initial success and then collapse in DRAMs and EPROMs, its transition to and dominance in microprocessors, and its move to become the main supplier of the building blocks for the Internet economy. Allows a rich discussion of industry structure and trans... More

    Language: ENG
    Copyright: 2002

  • Wintel (A): Cooperation or Conflict

    by David B. Yoffie • Ramon Casadesus-Masanell • Sasha Mattu

    Examines the dynamic relationship between two complementors: Intel and Microsoft. Set in 1995, the case asks how Intel and Microsoft should solve a serious division between the two companies that threatens the health of the PC industry.... More

    Language: ENG
    Copyright: 2003
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