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  • The Handbook of Mobile Market Research

    by Ray Poynter • Sue York • Navin Williams

    The first book on the market that focuses on the area of mobile researchMore people have mobile phones than have computers or land lines and for several years researchers have understood that data collection needs to become mobile. Up until now, there were no systems available to do so, fuelled by i... More

    Language: ENG
    Copyright: 2014
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