Search Results
-
A Cannes Lions Jury Presents: The Art of Branded Entertainment
by Pj Pereira • Monica Chun • Jules Daly • Richard Dias • Samantha Glynne • Carol Goll • Gabor Harrach • Marissa Nance • Toan Nguyen • Luciana Olivares • Marcelo Páscoa • Misha Sher • Pelle Sjoenell • Jason Xenopoulos • Tomoya SuzukiA special, première release of this groundbreaking book on the art of advertising and brand management to coincide with the 2018 Cannes Lions International Festival of Creativity.A collection of essays from jurors on the 2017 Lions Entertainment award. Drawing on years of experience and expertise, w... More
Language: ENGCopyright: 2018 -
Introduction to Materials Science and Engineering
Our civilization owes its most significant milestones to our use of materials. Metals gave us better agriculture and eventually the industrial revolution, silicon gave us the digital revolution, and we’re just beginning to see what nanomaterials yield. Updated to reflect the many societal and techno... More
Language: ENGCopyright: 2022 -
Gotong Royong: Toward Sustainable Palm Oil
In late 2015, Jeff Seabright, Chief Sustainability Officer at Unilever, had to report to Unilever CEO Paul Polman on the effort to transform the cultivation of oil palm. Historically, palm oil was produced using unsustainable methods that included burning large tracts of forest land which destroyed ... More
Language: ENGCopyright: 2016 -
The Economics of Therapy: Caring for Clients, Colleagues, Commissioners and Cash-Flow in the Creative Arts Therapies
by Brynjulf Stige • Stine Lindahl Jacobsen • Vicky Abad • Alison Ledger • Daniel Thomas • Elaine Matthews Venter • Elena Fitzthum • Kingman Chung • Monika Geretsegger • Petra Kern • Rebecca Zarate • Thomas StegemannWhen you think of arts therapy, you don't often associate the practice with profit; however, ethical economic models are essential in allowing clients the most access to arts therapy services. Art therapists don't generally have formal training in economics, which can be challenging when developing ... More
Language: ENGCopyright: 2017 -
A Guide For Women In Religion, Revised Edition
Significantly updated and expanded, this indispensable resource offers students and scholars alike real advice in navigating the ever-changing academic landscape. Offering practical guidance on graduate school, dissertation-writing, job interviews, promotions, retirement, publications, conferences,... More
Language: ENGCopyright: 2014 -
Intellectual Property Issues In Biotechnology
by Michael Blakeney • Graham Dutfield • Ashwani Kumar • Kathleen Hefferon • Ravindra Kumar • Om Prakash • Xi Wang • Swati Sharma • Ananda M. Chakrabarty • Dhanay M Chandler • Kartikay Bisen • Akanksha Singh • Rakesh Pandey • Birinchi Sarma • Poonam C. Singh • Tomas Gabriel Bas • Alan B Bennett • Monica Alandete-Saez • David J Jefferson • Elisabeth Abergel • Liliana Mitkova • Sunil K Dhar • Aabheejeet Pansare • Jiang Li • Cristina Possas • Adelaide Antunes • Flavia Mendes • Reinaldo Martins • Akira Homma • Kanikaram Satyanarayana • Chandra Nautiyal • Vivek Srivastava • Puneet Chauhan • Sankalp Misra • Aradhana Mishra • Tzu-Hsun Hung • Jui-Chu Lin • Chien-Te Fan • Seweta Srivastava • Sujit K Yadav • Vinit Singh • Asha Sinha • Rajendra KumarThis book integrates a science and business approach to provide an introduction and an insider view of intellectual property issues within the biotech industry, with case studies and examples from developing economy markets. Broad in scope, this book covers key principles in pharmaceutical, industr... More
Language: ENGCopyright: 2016 -
Quantitative Genetics, Genomics and Plant Breeding
by Weikai Yan • Salvatore Ceccarelli • Surinder S Banga • Nourollah Ahmadi • Jacqueline Batley • Baffour Badu-Apraku • José Crossa • Ravi Prakash Singh • Manjit Kang • Meike S Anderson • Robyn Anderson • Paolo Annicchiarico • Vivi N Arief • Jérôme Bartholomé • Kaye E Basford • Dharminder Bhatia • Darshan S Brar • Juan Burgueño • Tuong-Vi Cao • Hernán Ceballos • Sandeep Chapagain • Binu Cherian • Monica Danilevicz • Ian H DeLacy • Professor Dave Edwards • M A Fakorede • Cassie Tay Fernandez • Mahalingam Govindaraj • Cécile Grenier • Mehak Gupta • L A Hunt • Shailesh Vinay Joshi • Philomin Juliana • Anand Kanatti • M T Labuschagne • D Lloyd Evans • Suschismita Modal • Gurbachan S Miglani • Osval A Montesinos-López • E Obeng-Bio • S A Oyekale • Paulino Pérez-Rodríguez • Wolfgang H Pfeiffer • M Pillay • K N Rai • Lovepreet Singh • Rajveer Singh • Prasanta K Subudhi • A O Talabi • S N Tchala • Soodeh Tirnaz • Parminder S VirkSince the first edition of this book was published in 2002, the field of quantitative genetics, genomics and breeding has changed markedly. In response, only four chapters have been updated for this new edition, and the remaining 16 chapters are entirely new. This book presents state-of-the-art,... More
Language: ENGCopyright: 2020 -
Molecular Breeding in Wheat, Maize and Sorghum: Strategies for Improving Abiotic Stress Tolerance and Yield
by Pradeep Kumar • Natasha Sharma • Shabir Hussain Wani • Santosh Kumar • Muhammad Sarwar Khan • Charan Singh • Rod Snowdon • Pardeep Kumar • Professor David Edwards • Andrea Acuna • Muhammad Amjad Ali • John Amalraj • Maria Arguello • Arushi Arora • Diana Ballesteros • Bhoja R Basnet • Salma Bhyan • Richard Boyles • Faïçal Brini • Yibo Cao • S Antony Ceasar • Nidhi Chakma • Subhadra Chakrabarty • Moutoshi Chakraborty • Harmeet Singh Chawla • Dharampal Choudhary • Mukesh Choudhary • M C Dagla • Mônica Furaste Danilevicz • Abhijit Kumar Das • Haixiao Dong • Kate Dreher • Susanne Dreisigacker • Xiaorong Fan • Maria Laura Federico • Cassandria Tay Fernandez • Ertugrul Filiz • Monika Garg • Claudia Teixeira Guimaraes • Karama Hamdi • K Hariprasanna • Firoz Hossain • Guanghui Hu • Zhaorong Hu • B S Jat • Caifu Jiang • Faiz Ahmad Joyia • Mehar Kamboj • Chikkappa Karjagi • Lovenpreet Kaur • Emna Khanfir • Rajesh Khulbe • Bhupender Kumar • Firat Kurt • Zhao Li • Yun-Hua Liu • Ningthaipuilu Longmei • Damar Lopez-Arredondo • Jurandir Vieira de Magalhaes • T Maharajan • Jacob Marsh • R. Esten Mason • Clémentine Mercé • Ghulam Mustafa • Vignesh Muthusamy • Sudha K Nair • Zhongfu Ni • Kazutoshi Okuno • Geoffrey Onaga • Huiru Peng • Jorge Fernando Pereira • Sacn Perera • Bhukya Prakash • Lydia Pramitha • P Rajendrakumar • Mantena Raju • Savaram Vr Rao • Ali Razzaq • P Sanjana Reddy • Trenton Roberts • G Victor Roch • Umesh R Rosyara • Pawan Saini • Sindhu Sareen • Gajanan Saykhedkar • André Schaffasz • Armin Scheben • Tariq Shehzad • Sonia Sheoran • Ishwar Singh • Prabha Singh • Vishal Singh • Nithya Subramanian • Qixin Sun • Madhumal Thayil Vinayan • Yiqiao Wang • Steffen Windpassinger • Kerstin Wydra • Yinping Jiao • Mingming Xin • Ines Yacoubi • Pranjal Yadava • Yingyin Yao • Kuohai Yu • Yaping Yuan • Pervez Haider Zaidi • Hong-Bin Zhang • Meiping Zhang • Zhiwu Zhang • Rajkumar U ZunjareThe global population is projected to reach almost 10 billion by 2050, and food and feed production will need to increase by 70%. Wheat, maize and sorghum are three key cereals which provide nutrition for the majority of the world's population. Their production is affected by various abiotic stresse... More
Language: ENGCopyright: 2021 -
One Health: The Theory and Practice of Integrated Health Approaches
by Barbara Jones • Paul Coleman • Anna Dean • David Waltner-Toews • Michael Clarke • Iain J. Gordon • Rea Tschopp • Susan Cork • Susan C Welburn • Karin Hediger • Mahamat Bechir • Hung Nguyen-Viet • Marcel Tanner • Solveig Danielsen • Professor Craig Stephen • Esther Schelling • Angela Cassidy • Martin Bunch • Maxine Whittaker • Dennis C Turner • Abigail Woods • Michael Bresalier • Michel de Garine-Wichatitsky • Wiku Adisasmito • Cécile Aenishaenslin • Seid Mohamed Ali • Ian Allen • Silvia Alonso • Vilda Amir • Maurizio Aragrande • Sara Babo Martins • Zolzaya Baljinnyam • William Bazeyo • Andrea Beetz • Jeffrey Bender • Mónica Berger-González • Benjamin Blair • Barry Blakley • Massimo Canali • Nakul Chitnis • Guéladio Cissé • Kathryn C. Conlon • Lisa Crump • Soledad Cuevas • Paula Dominguez-Salas • Colleen Duncan • Kaylee Errecaborde • Patricia Farnese • Thomas Fries • Samuel Fuhrimann • Christa A. Gallagher • Ratna B. Gurung • Felix Hafner • Barbara Häsler • Jan Hattendorf • Joldoshbek Kasymbekov • Julia S. Lankton • Huong Le Thi • Henrik Lerner • Michael Mahero • Stephanie Mauti • Céline Mbilo • Hélène Meier • Mary Elizabeth Miranda • Vi Nguyen-Viet • Brigit Obrist • Peter Odermatt • Anna Okello • Christopher A.L. Oura • Katharine Pelican • Kristina Pelikan • Phuc Pham-Duc • Sue Pollock • Sangay Rinchen • Karma Rinzin • Felix Roth • Johanne Saint-Charles • Alexandra Shaw • Jonathan M. Sleeman • Woutrina Smith • Keira Spinner • Katharina D. Stärk • Arlette C. Szelecsenyi • Tenzin Tenzin • Jimmy Tickel • Karin Tschanz-Cooke • Hoang Van Minh • Alain Vandermissen • Tu Vu-Van • Daniel P. Walsh • Sylvia Wanzala • Lenke Wettlaufer • C. LeAnn White • Andreas F. Widmer • Hind Yahyaoui • Christian ZurbrüggOne Health, the concept of combined veterinary and human health, has now expanded beyond emerging infectious diseases and zoonoses to incorporate a wider suite of health issues. Retaining its interdisciplinary focus which combines theory with practice, this new edition illustrates the contribution ... More
Language: ENGCopyright: 2021 -
One Health
by David Waltner-Toews • Rea Tschopp • Vanessa Racloz • Susan Cork • Susan C Welburn • Bonnie Buntain • Bassirou Bonfoh • Simon Reid • Jakob Zinsstag • Carol Rubin • Karin Hediger • Eric Boa • David H Cumming • Mahamat Bechir • Vreni Jean-Richard • Hung Nguyen-Viet • Marcel Tanner • Solveig Danielsen • Andrea Meisser • Professor Craig Stephen • Esther Schelling • Angela Cassidy • Monique Lechenne • Martin Bunch • Maxine WhittakerThe One Health concept of combined veterinary and human health continues to gain momentum, but the supporting literature is sparse. In this book, the origins of the concept are examined and practical content on methodological tools, data gathering, monitoring techniques, study designs, and mathemati... More
Language: ENGCopyright: 2002 -
One Health: The Theory and Practice of Integrated Health Approaches
by Rea Tschopp • Vanessa Racloz • Susan Cork • Susan C Welburn • Bonnie Buntain • Bassirou Bonfoh • Simon Reid • Carol Rubin • Karin Hediger • Eric Boa • David H Cumming • Mahamat Bechir • Vreni Jean-Richard • Hung Nguyen-Viet • Solveig Danielsen • Andrea Meisser • Professor Craig Stephen • Angela Cassidy • Monique Lechenne • Martin BunchThe One Health concept of combined veterinary and human health continues to gain momentum, but the supporting literature is sparse. In this book, the origins of the concept are examined and practical content on methodological tools, data gathering, monitoring techniques, study designs, and mathemati... More
Language: ENGCopyright: 2015